December 03, 2009

Radio Advert Task


Today we started to plan the structure for our radio advert which ties in with our documentary, when planning our radio advert we took into consideration: what time it would be broadcasted, who it would be aimed at and what radio station it would be broadcasted on. We decided to have our advert broadcasted on choice FM and BBC 1Xtra we decided to have our advert shown on these stations as they have the target audience our documentary requires which is the young people too make them aware of the affects of their actions could have.
The time our advert would be broadcasted would be the early evening as a lot of young people would be home from school at this time, also we would want to have it viewed early in the morning around 7am so that the young people getting ready for school or college will be able to hear it whilst getting ready.

We have decided to have a series of quotes from our interview incorporated into our radio advert , as so it would make it seem a lot more emotional and would seem a lot more appealing to our target audience.